Cool Bear offers a healthy alternative to sweet drinks in sustainable packaging

Cool Bear® offers a healthy alternative to sweet drinks in sustainable packaging

Besides lemonade, they usually drink tea and water here. Actually I always buy a fixed brand of syrup. From Cool Bear® syrups we received a package of lemonade syrup to test it.

Syrup with 0% sugar.

Lemonade syrup

Here at home the boys drink tea and lemonade during the week. ’morning and ’afternoon they have water with medication and to school they get water with them. At the weekend they still get a glass of Coke or Fanta, although I limit this since the oldest has braces and I was warned that fizzy drinks are not good for them. Because they always like it when they get to taste new things, they were also happy to be a test panel for the Cool Bear® brand of syrups.

The healthy alternative on the syrups shelf

Syrups brand Cool Bear® is the healthy alternative in the syrup world. The syrup is the only one without artificial sweeteners and hidden sugars. This sets the brand apart from other sweet drinks on the shelves.

Cool Bear® has, as the first brand in the Netherlands, a cardboard packaging with a fully recyclable cap. With the environment and the future in mind, new packaging is the second step in founder Ana Santiago’s ambition: ‘To leave a better world for the children of today’.

Fully recyclable packaging

Cool Bear® shows guts by taking the lead when it comes to sustainable packaging. The cardboard
beverage packaging TGA* – produced by Tetra Pak – aligns perfectly with the Cool Bear® mission. Tetra Pak stands for protecting food, the environment and people. This mission fits perfectly with Ana’s ambition to leave the world a better place for today’s children.

Cool Bear® dares to change

It is the first brand in the Netherlands with this unique, fully recyclable packaging: Tetra Gemina® Aseptic 750 ml with a vegetable-based cap. The cap is made of 100% biodegradable plastic derived from sugar cane. After use, the package can be folded flat and thrown in the recycling bin.

Packaging components are given a new life after recycling.

Cool Bear®

Cool Bear® stands for dreams and my dream is to guarantee children a bright future. Therefore, I want to contribute to their physical health, but also to a healthy environment with attention to the origin of the raw materials of the packaging and the possibility of recycling after use. Today’s children need a clean earth to live happily ever after.” (Anna Santiago, founder Cool Bear®)

A healthy and sustainable offer for children

Founder Ana Santiago dreams of giving children a bright and healthy future. Ana: ”As a mother and grandmother, all the sweet drinks on the shelves make me sad”. With a healthy, yet tasty sweet alternative, Ana wants to contribute to a healthy future.

For Ana, the fun factor is very important. This is reflected in the packaging, the mascot and the Cool Bear® savings program designed specifically for kids.

0% added sugar and artificial sweeteners

This syrup contains no added sugars and artificial sweeteners. The syrup is made from 100% natural ingredients. It is sweetened with pure fruit concentrate and stevia (a natural sweetener from the stevia plant).

This sets the syrup apart from other sweet drinks.

Not more expensive, but more sustainable

The new look does not change the composition of Cool Bear® syrup. The taste and mixing ratio remained the same and the volume increased from 700 to 750 ml. The new packaging is available in the flavors Cassis-Apple and Raspberry.

In addition, the recommended price of €3.09 has been reduced to €2.79. Cool Bear® products are available online and for sale at Jumbo, Deen, Plus Supermarket, Coop and various nature and health stores.

What do the boys think of Cool Bear?

The boys immediately liked the packaging, I myself get happy that the packaging says 0% sugar, but the sustainable packaging is also positive for me. The boys both find that the pack pours so easily, unlike a bottle of lemonade syrup. I agree with them.

Sometimes you squeeze too hard in plastic, the packaging of the Cool Bear® pack is strong so you can’t squeeze it. So there won’t be too much syrup in the glasses any time soon. The boys love the taste of Cassis Apple.

They say they don’t taste any difference with a syrup that does contain sugar. So a thumbs up!

About Cool Bear®

Cool Bear® (since 2014) is a syrup that contains pure fruit juice and is not sweetened with artificial sweeteners, but with the 100% natural, pure stevia. The syrup is available in five different flavors, in 750 ml containers and small ‘ready to drink’ packets. Cool Bear® is available in various supermarkets, indoor playgrounds, sports clubs, zoos and amusement parks.

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